Masters Program in Tourism Administration[MPTA] In Institute of Business Management & Technology

Tourism is one of the largest industries in the world. With increasing globalisation and liberalisation international barriers on transborer flow of people are breaking down. More and more countries are vying with each other to attract maximum number of tourists who provide a source of wealth generation and distribution.
India has a rich cultural heritage. History and traditions can present profound treasure to the rest of the world. Tourism is set to become a major provider of jobs and a source of foreign exchange as the government and various agencies take up this challenge.
Having this as the backdrop the Institute has developed an industry oriented masters program in tourism administration (MPTA) to prepare efficient & effective administrators / managers for the travel & tourism industry.
COURSE STRUCTURE
Module 1
Business Communication Business Environment & Legal Systems Management Thought Marketing for Hospitality & Tourism Principles, Policies and Practices of Tourism Geography of Tourism Indian Art & Architecture Indian History Study Tour Report Presentation (Study Tour)
Module 2
Accounting for Hospitality &Tourism Organisational Behaviour Sustainable Tourism Destination marketing Tourism Industry Entrepreneurship Development Research Methodology Foreign Language - French/ German/ Spanish/ Japanese
Module 3
Business Statistics Information Technology & Tourism Tourism Finance Human Resources Management Elective 1 Elective 2 Elective 3 Elective 4 Summer Internship Training Report & Viva-voce Study Tour Report Presentation (Study Tour)
Module 4
Services Marketing Business Policy & Strategic Management Managerial Skills Indian Philosophy & Culture Elective 5 Elective 6 Elective 7 Elective 8 Dissertation & Viva-voce
ELECTIVE SUBJECTS (Students should choose a minimum of 8 Electives)
International Tourism Management Transport Management (Surface, Rail & Sea) Management of Travel Agencies Tour Operations - Functions & Prospects Marketing of Tourism Products Aviation Industry Airlines Management & Ticketing Cargo Management Foreign Exchange Management  Introduction to Hospitality Industry Hotel & Restaurant Administration Sales & Marketing in Hospitality Industry Monuments in India       Management of National Parks & Sanctuaries Theme Parks, Resorts & Country Club Management Rural Tourism Hill Tourism & Beach Tourism Event Management, Trade Fairs Conferences & Conventions Tourism Governance
Eligibility: Bachelor’s Degree or its equivalent degree / diploma in nay discipline. Students appearing for their Final Year / Semester Examinations currently can also apply.
Note: Course contents are only indicative. The Institute reserves the right to modify / change should it be considered necessary. Fee must be paid for all courses. All fees to be paid in advance. Fee once paid is not refundable or readjustable under any circumstances.
Specialisations
Management Specialisations Marketing Management Human Resource Management Financial Management International Business Insurance Management Production Management Operations Management Technology Specialisations Electronic Commerce Telecom Software Digital Design & Animation Data Warehousing & Data Mining Software Engineering Embedded Software Computer Networks & Network Security Information Systems Auditing MANAGEMENT SPECIALISATIONS MARKETING MANAGEMENT (Electives) Competitive Strategies and Analysis Globalisation and International Marketing Product Development & Launch Consumer Behaviour Branding & Advertisement Sales & Distribution Services Marketing Rural Marketing    HUMAN RESOURCE MANAGEMENT (Electives) Organisational Change Human Resource Development Performance Analysis & Development Training and Development HRD for Competitive Advantage International Human Resource Management Project Work FINANCE AND ACCOUNTING MANAGEMENT (Electives) Fundamentals of Finance and Accounting Advance Finance and Accounting Planning Cash Flows Fundamentals of Budgeting Cost Accounting for Planning & Control Fundamentals of Financial Analysis Managing Financial Risk with Forwards, Futures, Options and Swaps Financial Approach to Mergers and Acquisitions Fundamentals of Leasing Decisions   INTERNATIONAL MANAGEMENT (Electives) Globalisation of Business International Financial Management International Marketing Management Export – Import Documentation International Economics International Human Resource Management Project Work TECHNOLOGY SPECIALISATIONS Telecommunications Telecommunication Industry : Structure and Environment Elements of Digital, Analog and data communications Telecommunications Regulation and PublicPolicy Network Systems Management Economics of Telecommunications & Information Systems Telecommunications Project Management Information Technology Electronic Commerce Software Engineering Data Warehousing & Data Mining Digital Design & Animation Telecom Software Embedded Software Computer Networks & Network Security Information Systems Auditing Management of Technology Understanding Technology Taxonomy of Technology Technology Frecasting & Assessment R & D and Innovation Management Strategic Planning of Technology Technology & Public Policy Ethical Issues in Technology Biotechnology Introduction to industrial biotechnology Economic Aspects of Biotechnology Intellectual property issues R&D and Innovation Management in Biotechnology Managing Biotechnology Professionals Marketing Aspects of Biotechnology Ethical Issues in Biotechnology Legal, and Regulatory Aspects of the Biotechnology Business NOTE: Course contents are only indicative, the Institute reserves the right to modify / change any or all papers should it be considered necessary

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